Clarion Events – Baby to Toddler

Deliverables:

User Flows / Red Route Analysis
Annotated wireframes
High Fidelity clickable prototype
Pixel Perfect PSD files
Style Guide

Overview:

Having recently acquired ‘Baby to Toddler’ to their portfolio. Clarion Events wanted to create a fun and vibrant mobile first website for their new product.

After a number of discovery sessions with the marketing team I identified the user journeys and red route analysis. This research was then translated into a set of wireframes.

Once we were happy with the wireframes and site flow I built a high fidelity clickable prototype for usability testing in UXPin.

My role in the project was completed with the handover of a set of pixel perfect PSD files accompanied by a style guide.